Transform your marketing; increase revenue and reach, reduce costs and waste
Digital Editions are online versions of your printed materials, such as: brochures, catalogues, promotions, newsletters, manuals, specification sheets; in fact virtually anything you can think of.
First, they allow you to really differentiate yourself from your competitors, giving your customers a far more exciting and engaging experience all-round. But most importantly for marketers, they give you the tools to analyse reader behaviour and measure results. This type of information is priceless for your marketing and sales effort. It means you can tailor content, spot trends and act quickly on proven information.
“9 out of 10 ViewFX customers would highly recommend using Digital Editions”
Contact us today and join those already maximising their marketing with Digital Editions. Call us on 01604 711999 or email sales@viewfx.co.uk
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What Digital Editions can be used for within your business
There is certainly no single type of business or market sector that Digital Editions is designed for. Every company needs to market its products or services. And Digital Editions can help you increase your revenues and marketing reach, reduce your costs and engage your customers. It’s as simple as that!
Some examples of how Digital Editions can be used:
Our knowledgeable, friendly support team are always on hand to offer help and advice
Here at ViewFX we believe in a great customer experience, for those using our solutions online, and your experience working with us as your solutions provider.
We're here to answer any questions you may have or to offer advice where we can as you implement Digital Editions into your marketing plan. You’ll find we’re friendly, knowledgeable and professional, at all times.
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Q&A on Digital Editions:
Answers to some of the questions we are frequently asked when talking to clients.
What advantages do Digital Editions have over traditional PDF's?

There are many benefits Digital Editions have over emailing or downloading a standard PDF. The most important for any marketer is the ability to gain real insight into reader behaviour and be able to react accordingly, almost instantly.
Here’s just a few of the typical challenges marketers have with a traditional PDF, and examples of how Digital Editions address these problems:
1. PDF's get blocked by firewalls and spam filters
A. Digital Editions are basically web pages, so a simple link is all you need to send to customers. This means no blocking can occur.
2. PDF's take a long time to download
A. Our system is so bandwidth efficient that Digital Editions load almost instantly, even over a slow connection. The system cleverly sends only the information that is required for the user’s screen size. The result – super-fast download times and ultimate quality.
3. A traditional PDF can be awkward to read
A. Digital Editions create and engaging, fun and informative customer experiences. The interface is intuitive and the page layout is exactly as your document would appear in print.
How much does a Digital Edition cost?

Based on feedback from our customers we provide two very transparent pricing structures:
Option 1. Cost per-page
e.g. 30 page brochure @ £1.50 per page = £45
We will hold your brochure on our system for 12 months (typically most brochures are redundant or outdated within 12 months).
This option is best for customers who only produce a few brochures a year
Option 2. Monthly Subscription
e.g. 1000 pages total @ £49 per month
(can be made up of any number of different brochures)
We will publish as many different brochures as you like up to a maximum of 1,000 pages on our system at any one time. If you exceed your maximum limit we will contact you to let you know, you can then either delete some pages or upgrade your service package.
Typically, this option is best for customers who produce 6 or more brochures per year and require flexibility.
Whichever option you choose, we guarantee there’ll be NO hidden fees, NO setup charges and NO surprises. We will always calculate the most cost effective method for your requirements and, if your needs change, you are always free to upgrade your package.
What’s the process to produce a Digital Edition?
We have worked hard to create a robust, intuitive system that makes it as quick and easy as possible to produce your Digital Edition:
Step 1. Visit the client upload area on our website that you will have been sent login details to.
Step 2. Select the various options for your Digital Edition and upload your print ready PDF to us.
Step 3. We will verify your PDF and options. We will then send a link to your Digital Edition.
Although the process is highly automated we are always here to help with any questions you may have or provide alternative methods for you to send us your documents. Whatever you are most comfortable with.
They allow you to put any printed material online: brochures, catalogues, promotions, newsletters, manuals, specification sheets; in fact virtually anything you normally send to your customers or prospects.
You’ll gain valuable insight into your customers’ behaviour, allowing you to test and measure, spot trends and adjust the content quickly and easily, and without incurring huge costs. This means you can publish content targeted to specific customer groups.
You’ll reduce your print and distribution costs by up to 90%! React quicker to a changing market and minimise your print waste.
You can bring the publications to life by including rich content like video, audio and interactive content, greatly enriching your customers’ experience – which can increase your online circulation and readership by up to 50%. Link to forms, your website or online store, making it easy for your customers to obtain further information and create a clear path to purchase.
It’s one of the most intuitive, functional and high performance products of its type on the market today. Customers can zoom in and flip through the pages with ease. Plus there’s the new advanced full screen feature.
Our solutions are delivered on world-class, managed servers and networks for your total peace of mind. We have daily backups of all our servers and 24hr 365-day server support.
Reducing your print waste will not only be saving you stacks of money, you will be reducing your environmental impact, something that has become a concern for any company in recent times.
Find out how ViewFX implemented digital publishing solutions for an international luxury footwear brand, surpassing all expectations! Find out how we helped them to reduce their marketing and distribution costs by a massive 65%, production costs by 33% and photography costs by 45%.
» Read the complete Client Study here
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